- To subscribe for Caller Ring Back Tone (CRBT).
- The customers have to set any song from Sony music’s deep catalogue of international songs as their caller tune by calling 12377 (toll free) and thereafter, answer a series of multiple-choice questions through SMS.
- Each correct answer fetches the subscriber one point. The participating Subscribers answering the maximum number of questions in the shortest possible time during the Term of the
- Competition shall be eligible to be selected as the winner. This VAS marketing initiative is a Pan India Contest and will run till 26th October,2011.
The Winning Participants shall be eligible to win one of the following “Prizes” :
- Grand Prize – SONY LED TV’s: Three Grand Prize winners will be selected nationally, after completion of SONY MUSIC COMPETITION. The three selected winning Participants shall be awarded one LED TV each.
- 2nd Prize: iPAD2: Two Weekly National Winners will be selected after the completion of SONY MUSIC COMPETITION who will be awarded with one iPad2 each.
- 3rd Prize: iPod Touch: 15 National Daily Winners will be selected after the completion of SONY MUSIC COMPETITION who will be awarded with one iPod touch each.
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